Why should I provide outcome data to Ekata? Follow
As one of our valued customers, we seek your input and help to provide outcome data for continued learning of the Identity Risk Score. For us to refine and provide greater impact to you and our customer base, the more outcome data we can ingest, the better we can hone and refine the score to provide the greatest lift and benefits to you.
In fact, our data science team ran an analysis that showed customers who provided outcome data saw their fraud model performance increase by an average of 5%, and by as much as 27%. Plus, sharing outcomes on a recurring basis has shown to improve performance by an additional 10%.